Privacy Policy

At Outdoor Patio Furniture (referred to as “Company,” “we,” “us,” or “our”), we value your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and engage with our services. This policy complies with the General Data Protection Regulation (GDPR) and other applicable USA data protection laws.

Please read this Privacy Policy carefully. By using our website and services, you consent to the practices described in this policy.

1. Who We Are

Outdoor Patio Furniture is a professional digital marketing platform that offers search engine optimization (SEO) services to clients across USA. Our aim is to enhance online visibility for businesses through tailored SEO strategies, including content optimization, link building, local SEO, and technical SEO.

2. Information We Collect

We collect several types of personal and non-personal information from our users to provide and improve our services.

a) Personal Information

We may collect the following personal data:

Name
Email address
Phone number
Business name and website URL
Billing address
Payment information (only processed through secure third-party gateways)
Any information submitted via contact forms or support requests

b) Automatically Collected Data

When you access our website, we may automatically collect certain data such as:

IP address
Browser type
Device information
Operating system
Pages visited
Date and time of access
Referring website URLs

This information helps us analyze trends and improve our website’s functionality and security.

3. How We Use Your Information

We use the data collected for various lawful business purposes, including:

To provide SEO and marketing services you request
To communicate with you about projects, billing, or support
To improve our website and services
To send newsletters or promotional emails (with consent)
To comply with legal obligations
To detect and prevent fraud or security breaches

4. Legal Basis for Processing

We process your personal information based on the following legal grounds under GDPR:

Consent: You have given clear consent for us to process your personal data for a specific purpose.
Contractual Necessity: Processing is necessary for a contract we have with you, or because you have asked us to take specific steps before entering into a contract.
Legal Obligation: Processing is necessary for us to comply with the law.
Legitimate Interests: Processing is necessary for our legitimate interests, provided your rights do not override those interests.

5. How We Share Your Information

We do not sell or rent your personal information to third parties. However, we may share your data with the following:

Service Providers: Including web hosting, analytics tools, payment gateways, and email marketing platforms.
Legal Authorities: When required to comply with laws, regulations, court orders, or government requests.
Business Transfers: In the event of a merger, acquisition, or asset sale, your information may be transferred as part of that transaction.

All third parties are contractually obligated to maintain the confidentiality and security of your personal information.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance user experience and collect data about website usage.

Types of Cookies We Use:

Essential Cookies: Necessary for the website to function properly.
Analytics Cookies: Help us understand how users interact with the website (e.g., Google Analytics).
Marketing Cookies: Used to deliver personalized advertisements.

You can control the use of cookies through your browser settings. Most browsers allow you to block or delete cookies. However, disabling cookies may affect the functionality of certain parts of the website.

7. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this policy or to comply with legal obligations. The retention periods vary depending on the type of data and the purpose of its collection.

Client records: Retained for a minimum of 6 years to comply with tax and legal requirements.
Newsletter subscribers: Retained until you unsubscribe or request deletion.
Support inquiries: Retained for 12 months for quality assurance and reference.

8. Data Security

We take the security of your data seriously and have implemented appropriate technical and organizational measures, including:

SSL encryption on our website
Secure server environments
Access control to sensitive data
Regular security audits and updates

However, no method of transmission over the internet or electronic storage is completely secure. Therefore, while we strive to protect your information, we cannot guarantee its absolute security.

9. International Data Transfers

As we operate primarily within USA, your data is typically stored and processed within the USA. If we ever transfer your data outside the EEA, we ensure appropriate safeguards are in place, such as:

Standard Contractual Clauses (SCCs)
Binding Corporate Rules (BCRs)
Transfers to countries with an adequate level of data protection, as determined by the USA Commission

10. Your Data Protection Rights

Under the GDPR, you have the following rights:

Right to Access: You can request a copy of the personal data we hold about you.
Right to Rectification: You may ask us to correct or complete any inaccurate or incomplete data.
Right to Erasure (Right to be Forgotten): You can request the deletion of your personal data under certain conditions.
Right to Restriction: You can request that we limit the processing of your data.
Right to Data Portability: You can request your data in a structured, commonly used, and machine-readable format.
Right to Object: You may object to our processing of your data for certain purposes.
Right to Withdraw Consent: If we process your data based on consent, you may withdraw that consent at any time.

11. Children’s Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal data from minors. If you believe that a child under 16 has provided personal information to us, please contact us, and we will delete such information immediately.

12. Third-Party Websites

Our website may contain links to third-party websites. Please note that we are not responsible for the privacy practices of such websites. We encourage users to read the privacy policies of each external site before providing any personal information.

13. Email Communications and Marketing

If you subscribe to our newsletter or services, we may send you occasional emails related to SEO tips, updates, or promotional offers. You can unsubscribe at any time by clicking the link in the email footer or by contacting us directly.

We do not send unsolicited marketing communications and will always obtain your consent before sending any promotional emails.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, or legal obligations. The updated policy will be posted on this page with a revised “Effective Date.” We encourage you to review this page periodically.

If we make significant changes, we will notify you via email or a notice on our website.